Hitler Reacts to Digital Marketing
Props to the good folks at Digiday for their refurbishing of the “Hitler Reacts to…” Internet meme with this very funny take on “Hitler Reacts to Ad Tech.”
View ArticleColbert Brands Wheat Thins With Its Own Brand Messaging
Recently, Stephen Colbert had some fun with the brand messaging of the beloved Wheat Thins brand. And while he poked great fun at the official memo he was purportedly reading from Wheat Thins, it’s one...
View ArticlePeter Panda Takes a Walk in St. Louis
Elasticity’s director of social media strategy and wildlife relations, Tagawa “Peter” Panda, who also invented the phrase “social media,” recently took the first stroll from his downtown St. Louis...
View ArticleThe Onion Skewers Social Media Practitioners
Truth be told, I’m an unabashed fan of The Onion. It is, after all, “America’s finest news source.” In recent years The Onion has done a tremendous job in expanding its offering into video, parodying...
View ArticleThe Durable Laurence Tureaud Brand Turns 61
Along with our own Sheila Mikles, today the actor Laurence Tureaud, best known as Mr. T and one of the more enduring brands of the past quarter century, turns 61. Throughout his brilliant lifetime he’s...
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Notice to America Regarding Independence Day
NOTICE OF REVOCATION OF INDEPENDENCE (with apologies to the creative genius who first wrote this and claimed it was written by John Cleese) To the citizens of the United States of America, In the light...
View ArticleCompelling And Rich Panda Watch On NBC’s Today Show!
Panda’s are not known as beacon’s of truth but I must be honest with you: The Amazing Panda Adventure is not my favorite film of all time. It is actually Anchorman: The Legend of Ron Burgundy, because...
View ArticleI Poop In Toilet for CafePress
As the inventor of social media, I was recently asked to do something uncomfortable — but not altogether unique for my tastes — for our new client at CafePress in introducing their new 2.0 online...
View Article2013 Elasticity Office Fantasy Football Draft Recap
If there is one thing we look forward to at Elasticity, it is an excuse to drink and have a good time with each other. Fantasy football is the perfect opportunity for office fun and to make fun of...
View ArticleSTAFF MEMO: LAVATORY REDIRECTION POLICY ANNOUNCED
MEMO TO ALL ELASTICITY STAFF & VISITORS It has come to the attention of the management team that there has been unfettered and egregious abuse of the fourth floor lavatory by a myriad of Elasticity...
View ArticleChevy Silverado (inadvertently) says they are third best
As the self-proclaimed Grammar Police Commissioner, I feel it is my duty to point out the insufferable grammatical errors to which we are subjected on a daily basis. This week’s amazing error comes...
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Malarious: Donation-Gating Content
This post was originally posted on Armchair Advocates. I stumbled across an interesting campaign recently that I’d like to explore. It’s called Malarious, and it’s an effort between the website College...
View ArticleThe Risk vs. Reward Of Being True to Yourself
For anyone who knows me personally, it’s fairly well understood that I’m not for everybody, which is something it took me quite a long time to make peace with. Like anyone else, I want to be liked but...
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2014 Elasticity Office Fantasy Football Draft Recap
Eh, you’ve seen this picture before. A bunch of agency folk sitting around a table with their Macs, sipping alcoholic beverages, making fun of each other and pretending they care about football. And to...
View ArticleElasticity Names Social Media Thought Leader Jason Falls SVP Digital Strategy
In an unprecedented move amongst marketing communications agencies, Elasticity (GoElastic.com) today announced the hiring of someone who has written a book about social media — a bold gambit aimed at...
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Keepin’ It Real in Organizational Culture
I was recently honored to participate on a panel at the UMSL Digital Conference. The topic revolved around the future of marketing and was moderated by Rick Spiekermann of Nestle-Purina. Rick has a...
View ArticleThe definitive answer to “Why a panda?”
Long before Tagawa “Peter” Panda was credited with coining the phrase “social media” and prior to his foggy past on the Chinese game reserve, he was conceived in a St. Louis coffee shop and carefully...
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The top pop culture podcasts to keep you hip, rad and on your game
Whether you’re using pop culture references for your content marketing strategy, or you just want to hold your own with the millenials chatting about the latest “news” of the day, keeping up with pop...
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The Quick and Easy Guide to Emojis
Did you know good native support for emojis didn’t come to Apple’s iOS until 2011? And it didn’t emerge for Androids users until 2013! It’s kind of hard to believe something that is now so ingrained...
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